It can now be pretty simple to create an elegant app that reflects your style and that your members or customers will love. But in 2023, building an app can be relatively easy, especially with the growing options of white-label and premade solutions for your brand. And while using a web browser on your mobile device works for some things, like reading text, it’s really hard to get a website to be totally responsive.ġ0 years ago, if you decided to build an app, you were facing a terrifying journey that required custom development and branding, not to mention a huge expense. Since the total web use between desktop and mobile has shifted in the last few years, with more than 50% of all visits now being mobile, many of us are adapting our marketing and digital strategy to include it.
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